Research Techniques Task 1

Copy and paste these questions in to a blog post. Answer them in full sentences.

• What is quantitative research?
• Give an example of quantitative research done in Media.
• What is qualitative research?
• Give an example of quantitative research done in the Media.
• What is primary research?
• How could you conduct primary research?
• What is secondary research?
• How could you conduct secondary research?
• What is BARB?
• What do they do?
• What is RAJAR?
• What do they do?
• Define Audience Research
• Define Market Research
• Define Production Research
• Making reference to audience, market and production research explain why research is done in the Media industry.

Use the links in this presentation to help you. 

https://docs.google.com/presentation/d/1wJQGgoTAlA94rhAs09xqlgn9_VB1eadDdCBBdmJADxc/edit?usp=sharing