Research Task with Dan W & Jen

Before we start making our studio shows we need to do some research.
In your groups you will need to research three things.
1) Production Content
2)Audience Demographic
3)The Market

In your groups you will need to divide up the research load so that everyone contributes. You can compile this in a Google Presentation that can be shared with everyone.

Production Content (Information on the topics of your show)

• Find interesting stories
• Verify their authenticity (make sure your sources are reliable)
• Discuss the importance of these stories to your target audience

Audience Demographic (finding out about your audience)

• Interview people from your target audience (finding out what they would like in the show)
• Read reviews of competitor shows
• Analyse the data you have collected
• Create an Audience Profile

The Market (finding out about similar shows)

• Research competitor viewing figures
• Research competitor scheduling
• Analyse data
• Watch other news shows
• Predict the placement of your own news shows

You must use a variety of research techniques (quantitative, qualitative, primary, secondary)

You must get your research from a number of sources e.g. tv, internet, interviews, questionnaires. 

Follow this presentation for a step by  guide

https://docs.google.com/presentation/d/1hBYt4Da7KrICKoUIahe3k_5XguDtMeP29iGdUAS1BSA/edit?usp=sharing

Music Video Evaluation

Intro:

• What have you made? What song did you choose?
• What are the themes or narrative of your music video?
• What do you believe the strengths and weaknesses of your music video are?
• How is your video effective (how has it targeted your target audience?)

Research:

• You will need to conduct a questionnaire (to save time you can do one per group and all share the data)
• You will need to ask:
• What are the strengths of the video?
• What are the weaknesses of the video?
• Do you think the video appeals to the target audience? (you will need to tell them who your target audience is)
• How would you do the video differently?

Self Assessment

• Discuss the decisions you made as a group and how they affected your production.
• Discuss your role in the production and how effective you were.
• Discuss the film making process, how did you create your video?
• During production what went well?
• What challenges did you face during production?
• How did you overcome them?
• How would you create your video differently if you could do it again?

Drafts:

• You are required to do 3 drafts of the evaluation. 
• Once you have completed your first draft, print it out, underline or circle all spelling and grammar mistakes.
• Take a picture of this and upload it to your blog. 
• Print this one out and then make written notes based on your writing. Find ways to make it more professional, interesting and creative. 
• Take a picture of this and upload it to your blog. 
• Make the alterations to your original post and upload it to the blog.